Channel Type – Partners

About Channel 17 Carefully selected partners are incredibly valuable for creating awareness of your brand, because they already have an audience.  Partners will most likely be paid, or you may have an affiliate or equal benefit agreement with them.  If...

About Channel 27 Partners are important all along the customer journey.  The type of referral partner that will be valuable to you in the CONSIDERATION Level will be a partner who is an expert in your industry, and will recommend...

About Channel 37 If a trusted source recommends you, often the customer will have made their decision before even meeting you or landing on your website.  Selecting your partners carefully, and maintaining a strong relationship is important.  Making it easy...

About Channel 47 There may be instances where your partners will assist in sharing news and special offers.  However, you may not want them to be creating and maintaining your relationship with your clients.  You want to be sure that...

About Channel 57 Working with Partners to provide additional value to your customers can be very effective.  You can offer discounted services to partner organizations to your customers, and earn affiliate rewards.  Another way to work with partners to expand...