Channel Type – Mobile App

About Channel 18 Apps are typically not used for creating awareness of other apps unless that app is owned by the same company.  However, In-App ads served by Google are widely used.  For example, I use the Tides app to...

About Channel 28 Many brands have begun using apps to entice people to engage with their brand.  Often there is a free set of features that are available on apps, and then there are upgrades available.  Offering a free trial...

About Channel 38 I have been asked many times about whether or not a business should have an app in addition to their website.  A website can be used on mobile phones, and is accessible to anyone who has an...

About Channel 48 Many businesses find that creating an app for their customers allows them to provide frequent interaction with their community, and additional services not otherwise possible.  While some businesses ARE an app, such as Uber, many others have...

About Channel 58 One of the benefits of an app is that it is attached to a device. That device is usually a phone, which means that the app then has access to the entire book of contacts, plus potential...