The CONSIDERATION Level Channels

The Customer Journey - Meet Jasmine
The Customer Journey & Lead Funnel


CONSIDERATION LEVEL - Customer is looking at possible options

Content Topics:  Educate, cover all options including your competitors, show your expertise.

People who are in the consideration phase have identified that there is in fact a solution to their problem, or an object for their desire, and are now looking at options.  They may have decided that their vacation will be a cruise, or that their exercise will be joining a gym.  They may have decided that they are going to take a class to learn more about X.

The Consideration Channels 20-27